Business Term Paper on Google Inc. in China Example | Topics and Well Written Essays - 2750 words

Business on Google Inc. in chinaware - Term Paper ExampleHowever, the friendship took a considerable time and effort in order to understand how its search engineering could work effectively in China and thus made adjustments accordingly. The author has the perspective that even though the participation appeased censors in China, but it maintained the personal information associated with the web blogs and emails outside the Chinese territory, which was different strategy of the community in comparison to its competitors. However, it might force the bias as it is better to provide access to information to users rather than mystify them completely devoid. 2. My Perspective The knowledge of the motto of the motto of Google Inc. not to be evil and the mission of the company which is to organize the information of the world and make it universally useful and accessible is violated in terms of the decision of the company to comply with the filtering regulations of Chinese authoriti es. The possible bias from the authors perspective could be overlooking the motto of the company to gain a market luck in the growing market of China by compromising with the ethical perspective of freedom of expression. B. Bracketing Previously acquired information about the incorporate image of the company and how it is superior to its competitors in terms of putting user benefits first. This previous information is set for bracketing so as not affect the analysis. II. The Situation A. Facts Informal corporate motto of Google dont be evil. 2002 Blocking of google.com and very slow speed of the search engine due to non-compliance with Chinese censorship laws. 2006 Chinas attempt to move away from the communist model and declaring its commitment to outside reforms and Googles initiative to look more at its global strategy. asylum of strong surveillance system by Chinese government. Making the internet service providers in China comply with censorship rules for getting license. Offering google.cn, a local version that complied with censorship issues Criticism worldwide for self-aggrandising in to the bullying of the Chinese government. B. Historical context 2001 China joined WTO abolishing market impediments and giving positive signals to the world. 2004 IPO by Google leading the shareholders to have a more say in activities of the company. Governmental and self censorship by the Chinese authorities for internet service providers in China. Googles non compliance with censorship laws in 2000 that made the website shut down for 2 weeks in 2002. Announcement of launching google.cn that complied with censorship laws. C. Quotations While many companies claim to put their customers first, few are able to resist the temptation to make small sacrifices to increase shareholder value. Google has steadfastly refused to make any change that does not offer a benefit to the users who come to the site (Martin 5). This shows bias of the author he mentions the previous conduct of the company to hit to presented case scenario. III. Analysis A. Situational Analysis 1. Key principal parties involved in the case are Google Inc. Director of International Business, Tom Mclean, and Chinese authorities. McLean headed the development of Chinese version of its search engine in order to cater to the needs of its users in China by first developing the US based technology wherein it did not require complying with scrutiny and internet filtering regulations of the Chinese autho